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Green Thumb Doubles Down on Their Own Stock with a Huge $100 Million Buyback Plan
Apr 24, 2026
Source:
Staff
Cannabis Business Times
Green Thumb Industries, the heavy hitters behind your favorite RISE dispensaries and brands like RYTHM and Dogwalkers, just dropped some major news that signals serious confidence in the future of our community. The company's board has officially greenlit an extra $100 million for their share buyback initiative, bringing the total potential spend to a whopping $150 million. They have already been busy behind the scenes, having already scooped up about 7.5 million shares for over $43 million since the program kicked off last fall.
So, why should the average cannabis enthusiast care about corporate share repurchases? Think of it this way: when a company buys back its own stock, they are essentially betting on themselves. It is a loud and clear message that they believe their business is stronger and more valuable than what the current market price suggests. For those of us who rely on their products, this financial stability is great news. It means the brands we love are on solid ground and have the resources to keep innovating, whether that’s perfecting a new strain of flower or ensuring your favorite edibles stay consistent and accessible.
This move is especially significant right now as federal reclassification to Schedule III looms on the horizon. By clearing out the "cash drain" of outdated tax rules like 280E, giants like Green Thumb can pivot from just surviving the tax man to thriving and reinvesting in the user experience. For you, that translates to better-equipped dispensaries, more knowledgeable staff, and potentially a wider variety of high-quality options on the shelves.
When the big players show this kind of financial muscle, it helps stabilize the entire industry, making it easier for cannabis culture to keep moving into the mainstream. It’s a win for professionalism and longevity in the space. Next time you’re picking up a pack of pre-rolls at RISE, remember that you’re supporting a team that is doubling down on its own future to ensure our community stays elevated for the long haul.







