Report: Jeeter is Top-Selling Pre-Roll Brand in the U.S.

California-based Jeeter is the top pre-roll brand in the country by sales
volume, according to Custom Cones USA’s first-ever Top 100 Pre-Roll Brands
report. The report, developed with cannabis data firm Headset, used sales
figures from 2024 in 13 state markets and found Jeeter sold more than 316
million units which equates to an 8% market share.

In a statement, Harrison Bard, CEO of Custom Cones USA, said, “Jeeter’s
success story represents the evolution of pre-rolls from commodity products
to premium experiences.”

“Their $245 million revenue – more than double their closest competitor –
shows how innovation in infused products can create market leadership as
their demand continues to grow.” — Bard in a press release

The report found that the top 10 pre-roll brands account for 21.5% of total
U.S. pre-roll sales. California-based STIIIZY ranked second on the list
with $110.5 million in sales, while Green Thumb Industries-owned Dogwalkers
ranked third on the list with $77 million in sales. Michigan-based
Cali-Blaze ranked fourth with $61.8 million in sales, while Presidential,
which was founded by former professional basketball player Everett Smith,
rounds out the top five with $43.3 million in sales.

California hosted 41 of the top 100 brands, although Michigan led in total
unit sales. Michigan-based Dragonfly sold 12.3 million units – the most of
any brand – but the average price of the company’s pre-rolls is $2.38,
which lands the brand at number eight in the country with $29.3 million in
sales.